Simon Bray is VP Real Estate at Kleinanzeigen, bringing extensive leadership experience in technology-driven marketplace businesses. Previously, he served as President of REW, Canada’s fastest-growing real estate marketplace, from 2020-2025, transforming it into a market leader. His international career includes CEO roles at Private Property in South Africa, where he drove the company from losses to profitability, and CEO Marketplaces at LIFULL Connect in Spain. With expertise in platform business, product development, and stakeholder management, Simon specializes in the intersection of technology and real estate, focusing on how engaged teams drive marketplace innovation and industry disruption.
From Vision to Value: Turning Photos into Data, Discovery, and Revenue through AI
Every month, millions of property images move through portals, CRMs, and real estate groups — but most remain an underused asset. This session explores how AI is unlocking the hidden value within these images, transforming them into powerful drivers of engagement, innovation, and revenue.
Join Stefan Gunnarsson (PropTexx), Simon Bray (Kleinanzeigen), and Tiina Aalto-Fischer (Oikotie) as they share real-world strategies for turning visual content into new advertiser opportunities, interactive consumer experiences, and measurable business growth. Discover how forward-thinking players are redefining the role of images in real estate — moving from static visuals to intelligent, revenue-generating data.
